There are three components to the fundraising team: sponsor solicitation, stewardship and peer-to-peer fundraising.
Sponsor Solicitation Team:
Sponsor Solicitation Chair
The sponsor solicitation chair is responsible for developing a plan for soliciting sponsors for AACW’s events and ongoing work
Major Donor Manager
The major donor manager gets to know AACW’s major donors and ensures that they stay informed about all that AACW is doing. This position is about stewardship.
Corporate Sponsor Manager
Working with the overall chair, the corporate sponsor manager manages the process of obtaining sponsorship moneys from larger corporations and foundations.
Small Business Sponsorship Manager
Working with the overall chair, the small business sponsorship manager works with small businesses in RVA to solicit their sponsorship of AACW and its events and stewards these sponsors.
Sports Business Sponsorship Manager
Working with the overall chair, this manager works with local bike shops, running stores, yoga studios and other sports businesses to solicit their sponsorship and steward these sponsors.
Cultural Sponsorship Manager
Working with the overall chair, this manager works with museums, arts organizations and other cultural organizations in RVA to engage them in AACW work, including by obtaining sponsorships from these organizations, which are typically non-profits themselves.
Thank you Committee Chair
The chair of the thank you committee is in charge of developing a plan of thanking people and then having the thank you committee implement this plan and providing a periodic report on the success of the plan.
Thank you Committee
This committee is in charge of thanking sponsors, donors, homeowners (at Pedals), participants and volunteers. These thanks will come in the form of emails, phone calls, hand-written notes and visits, depending on circumstances. Committee members only comfortable doing certain of these tasks (e.g., someone who cannot make site visits but is happy to write letters) are welcome.
Peer-to-Peer Fundraising Chair
As AACW develops a “peer-to-peer” fundraising option for Climb to Conquer Cancer and possibly other events, a chair will:
- Develop a marketing plan to recruit peer-to-peer fundraisers
- Develop a plan of “incentives” to encourage fundraisers to reach specified fundraising milestones
- Developing a set of fundraising suggestions for fundraiser
- Communicating with fundraisers on a weekly basis
- Overseeing Peer-to-Peer Mentors
Peer-to-Peer Fundraising Mentors
Ideally we would like to assign to each fundraiser a “mentor,” someone who has successfully fundraised for a charity in the past. The mentor will
- meet with the fundraiser at the start of the program to help the fundraiser with a fundraising plan
- provide fundraising suggestions to the fundraiser
- Meet or communicate with the fundraiser from time to time during the program to offer assistance
Those who are passionate about fundraising sometimes raise funds in honor of a loved one. Other times, they are motivated by hearing the story of someone who previously was a stranger. If you are a cancer patient or survivor and would like to share your experience with those who are fundraising, please let us know!
To volunteer, please contact us.